5 articles that week
destination CRM, Thursday, April 2nd, 2026
Most voice-of-the-customer (VoC) programs are built on owned channels: support tickets, NPS surveys, CSAT scores, post-interaction emails. Valuable, yes. But they represent a sliver of what customers are actually saying.
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destination CRM, Thursday, April 2nd, 2026
Companies can measurably improve sales productivity, forecast reliability, and customer retention using CRM with advanced artificial intelligence, but they need to transform their CRM architectures first, according to new research from technology research and advisory firm Information Services Group (ISG).
more → destination CRM, Wednesday, April 1st, 2026
When it comes to contact centers today, no technology has been more transformative than artificial intelligence, and AI's impact on customer service operations across all industries is only going to grow as generative and agentic AI technologies advance even further.
more → destination CRM, Wednesday, April 1st, 2026
Welcome to our eighth annual 'CRM Top 100' issue, where we highlight the hottest trends and technologies in the three pillars of CRM-customer service, marketing, and sales-as well as the 100 leading providers.
more → destination CRM, Tuesday, March 31st, 2026
Three months into 2026, the verdict is in: Artificial intelligence is no longer a pilot program. It's become a critical era. Marketing teams that have spent the past few years experimenting with generative AI are now being asked to restructure their workflows, demonstrate real ROI, and defend their strategies based on measurable and meaningful results
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