5 articles that week
Gartner , Saturday, April 29,2023
The top three priorities for heads of sales in 2023 all revolve around commercial convergence. And for good reason - as organizations aligning cross-functional KPIs are nearly 3 times more likely to exceed their new customer acquisition targets.
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Heinz Marketing, Saturday, April 29,2023
In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. We'll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
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Sales Hacker, Tuesday, April 25,2023
If you're a salesperson, you have to learn about your buyer. That's a given. But there's a right way and a wrong way to do it. And too often, I see salespeople taking the quick and lazy path on discovery calls - the path that alienates and annoys the very prospects they're trying to win over.
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The Brutal Truth about Sales & Selling, Monday, April 24,2023
The movies have yet to help us in sales with both reputation and skills, but that is not the role of movies their job is to entertain us. So how do we learn how to master the profession of enterprise selling? This is the topic for today's Brutal Truth about Sales podcast.
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Heinz Marketing, Monday, April 24,2023
What is Purchase Intention and Intent Data?
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