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X-LIC-LOCATION:America/New_York
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DTSTART:19700308T020000
RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU
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UID:event-179378@it-news-and-events.info
DTSTAMP:20260814T051506Z
DTSTART;TZID=America/New_York:20260818T120000
DTEND;TZID=America/New_York:20260818T130000
SUMMARY:Your Best Pipeline Is the Customers You Already Have
DESCRIPTION:Tuesday\, August 18th\, 2026: 12:00 PM to 12:30 PM\n\nSales cul
 ture fixates on new logos while the most efficient pipeline sits inside th
 e existing book — customers who already trust you\, pay you\, and have v
 alidated that your solution works. Accounts are rarely lost to dramatic fa
 ilure\; they're lost to silence\, as the rep moves on to the next hunt and
  a more present competitor fills the gap. A weekly newsletter keeps the en
 tire installed base warm with no upsell attached\, surfaces expansion sign
 als through what customers engage with\, and insures against champion turn
 over by reaching the whole account rather than one contact.\n\nhttps://it-
 news-and-events.info/article/179378
URL:https://it-news-and-events.info/article/179378
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