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Marketing — Archive · Vol 300 Issue 4

2 articles that week

Gartner, March 22nd, 2023

Gartner Survey Finds 60% Of Marketing Leaders Believe Collecting Customer Data While Balancing Privacy And Customer Value Will Be More Challenging In 2023

Vol 300 · Issue 4 · 2023-03-22

Despite 85% of marketers establishing formal policies to manage customer data, privacy remains an ongoing challenge

Gartner Survey Finds 60% Of Marketing Leaders Believe Collecting Customer Data While Balancing Privacy And Customer Value Will Be More Challenging In 2023

SmartDataCollective, March 21st, 2023

Top Five AI-Driven Digital Marketing Tools In 2023

Vol 300 · Issue 4 · 2023-03-20

AI technology has led to some major breakthroughs in the field of digital marketing and new tools have helped marketers do their jobs easier than ever.