TechRadar, Wednesday, September 30th, 2026
Should AI Write Your Marketing Emails? Where to Automate and Where to Step In
AI speeds email marketing, but 40% of consumers may trust AI-written emails less, so human oversight still matters.
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Vol 342 · Issue 5
Marketing — Archive · Vol 342 Issue 5
2 articles that week
The Next Web, Sunday, September 27th, 2026
Why Measuring B2B Marketing by Leads Fails
Lead counts say little about revenue as B2B buyers take complex, digital paths, so marketing should be measured on outcomes.
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