CxO's Guide To Effective Storytelling In Business
cxotalk, Tuesday, June 27,2023
Join CXOTalk Episode #794 with Josh Bernoff, author and industry analyst, as we explore effective storytelling in business strategy for decision-making, customer engagement, and selling products and services.
Welcome to CXOTalk Episode #794: 'CXO's Guide to Effective Storytelling in Business.' In this informative 45-minute conversation, we are joined by Josh Bernoff, an experienced industry analyst, author, and skilled ghostwriter. His most recent book is "Build a Better Business Book," which includes a discussion of the importance of storytelling in business strategy.