Salesforce Recognized As A Leader In The 2023 Gartner Magic Quadrant For Sales Force Automation Platforms
Salesforce News, Friday, October 20,2023
Salesforce has been recognized as a Leader in the 2023 Gartner Magic Quadrant for Sales Force Automation Platforms for the 17th consecutive year. Significance: Powered by trusted AI and data, Salesforce's Sales Cloud delivers millions of AI-powered sales recommendations and insights to companies of all sizes across industries, helping them close deals and drive revenue faster.
Driving the news: According to Gartner, 'Gartner Magic Quadrants offer visual snapshots, in-depth analyses, and actionable advice that provide insight into a market's direction, maturity, and participants. Magic Quadrants compare vendors based on Gartner's standard criteria and methodology. Each report comes with a Magic Quadrant graphic that depicts a market using a two-dimensional matrix that evaluates vendors based on their Completeness of Vision and Ability to Execute.'1
Gartner defined SFA in the report as, 'Sales force automation platforms are tools that natively support (not via third-party add-ons and solutions) automation and capture of sales activities, processes and administrative responsibilities for organizations' sales professionals.'