Salesforce Announces Life Sciences Cloud, Bringing the World's #1 AI CRM to Pharma and MedTech Organizations
Salesforce News, Monday, October 23,2023
Salesforce announced Life Sciences Cloud, a trusted, secure platform for pharmaceutical (pharma) and medical technology (medtech) organizations to help them speed up drug and device development, enlist and retain patients across the clinical trial journey, and leverage AI to deliver personalized experiences to customers.
Why it's important: The life sciences industry relies on accurate, accessible data to advance R&D efforts and clinical trials. Yet the industry sorely lags when it comes to adopting digital tools that would increase efficiency and accuracy, with 88% of healthcare and life sciences organizations not yet having realized their digital transformation goals.