How To Incentivize - Not Just Mandate - MFA
SC Media, Wednesday, November 20th, 2024
Multi-factor authentication (MFA) adoption remains low, even though the technology has a proven track record of preventing several types of cyberattacks. In fact, one study found that MFA prevented 100% of automated attacks, 96% of bulk phishing attacks, and 76% of targeted attacks.
Cyberattacks are rapidly escalating in both frequency and sophistication, so why hasn't every organization already adopted this proven layer of defense?
Most companies see MFA as a tradeoff: If they use it to strengthen user security, they inevitably risk introducing friction into the user experience (UX), which could negatively impact their business. They worry it could decrease their conversion rates, increase login failure rates, and even lose them customers.