AI Agents Poised To Reshape Sales, Gartner Says
Destination CRM, Friday, January 9th, 2026
By 2028, artificial intelligence agents will outnumber human sellers by tenfold, but less than 40 percent of sellers will report that AI agents have improved their productivity, according to Gartner.
As AI agents become ubiquitous, sales leaders should move beyond simply increasing the number of bots and instead focus on integrating AI into cohesive strategies that prioritize data quality, process automation, and user experience, the firm said.
Without a disciplined approach, organizations risk overwhelming sellers and missing out on the true benefits of AI, it said further in a new report.