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All issuesVolume 340, Issue 3IT NewsCxO Podcasts

436 - No Technology Fixes Bad Process W/ Bryant Lister

You've Been Heard, Wednesday, July 15th, 2026

IT leadership delivers business value through data and process discipline, not technology implementation alone.

Bryant Lister, VP of Information and Technology at L.A.B. Golf, discusses transitioning a fast-growing company from startup agility to scale-up maturity.

Drawing on 17 years in Oregon state government, Lister emphasizes that no amount of technology will make up for a bad process.

Key themes include building trust in ERP systems through training, hiring for humility and a prevention-focused mindset, and shifting IT from a support function to a strategic business enabler.

The conversation explores how organizations can mature governance structures while preserving innovation culture, illustrated through the metaphor of moving from pirate ship to navy.

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