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All issuesVolume 340, Issue 4IT Vendor NewsSalesforce

Beyond Keywords: How Agentic Commerce Search Understands True Shopper Intent

Salesforce, Tuesday, July 21st, 2026

How new agentic commerce search interprets natural-language shopper intent beyond keywords.

For decades, search bars trained shoppers to strip natural language into keywords.

This post introduces new agentic commerce search capabilities that understand true shopper intent.

Written by a veteran of retail search architecture, it explains how AI moves beyond keyword matching. The result is more relevant product discovery driven by natural-language understanding.

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