3 articles that week
VIB, Friday, March 21st, 2025
Generating leads in the B2B tech world is easier said than done. Buyers are more selective, engaging with an average of just two vendors before making a decision-down from three in 2024. This shrinking window means missed opportunities for B2B tech marketers if your outreach isn't precise.
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IDC, Friday, March 21st, 2025
Just when businesses in Asia/Pacific thought they were getting to grips with artificial intelligence-led disruptions in their industries, here comes something new called Agentic AI and its ability to turn generative AI (GenAI) functionality and capabilities into actionable services.
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techradar.pro, Thursday, March 20th, 2025
Forget AR, VR, AI... 2025 sees boring tech make a comeback
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